GRAND SLAM!
Three Industry Leaders Collaborating To Support Fly Fishing Retailers
An exciting new strategic alliance has been formed to support fly fishing shops, retailers & outfitters across the US. TrackFly, Cross Current Insurance and AFFTA have come together to support the unique needs of the industry.
Lower Your Shop’s Insurance Costs
No-Cost Access to Real-Time Industry Data
Free Advocacy
& Support
Cross Current Insurance Group is bringing fly shops together to create a more competitive insurance program designed specifically for the risks fly fishing retailers face every day — from slip-and-falls to cyber threats to property losses. All being serviced by experienced insurance professionals and anglers who deeply understand the industry.
Real-time intelligence for the fly fishing industry. Get an exclusive look at active market trends and unlock better support from your brand partners by joining the industry’s largest data-driven community.
- Access to real-time Industry Data
- Zero cost for retailers
- Better brand partner collaboration
The American Fly Fishing Trade Association (AFFTA) is offing a free one-year membership to any participating retailer.
- Industry Advocacy
- Education & Networking Opportunities
- Stategies for Growth
Specialized coverage.
Better pricing.
Built for fly shops.
As avid anglers and outdoor enthusiasts, we understand the unique risks in the outdoor adventure industry…that’s why we’re creating The Fly Shop Insurance Collective.
The Fly Shop Collective is designed to:
• Lower total insurance cost through group participation
• Reduce coverage gaps common in traditional one size fits all retailer insurance programs
• Provide guidance from a team that understands fly shops and the outdoor industry
Why Fly Shops Are Joining
Local fly shops are the lifeblood of the industry — but insurance keeps getting harder and more expensive. We’ve helped shops across the U.S. save money while improving coverage.
Coverage Built for Fly Shops
Your job is to outfit customers for their next adventure. Ours is to protect your business for the future. Options may include (based on your operation):
• Property
• General Liability (including customer slip-and-fall exposures)
• Workers’ Compensation
• Auto
• Umbrella
• Bonds
• Directors & Officers (D&O)
• Business Income Interruption
• Cyber
How the Fly Shop Insurance Collective Works (it’s simple)
1. Share basic info about your shop and current coverage
2. We benchmark and identify gaps / cost drivers
3. As participating shops grow, we pursue program pricing and improved terms
4. You choose what’s best for your shop — no pressure, no obligation
Even if you don’t move coverage immediately, participating helps build buying power.
To learn more:
If you would like to learn how to join the collective (It’s free), or if you have additional questions, submit the form below. Or call Rollin Schuster directly at 860-559-0697.
Insurance Coverage
- Property
- General Liability
- Workers’ Compensation
- Auto
- Umbrella
- Property
- General Liability
- Workers’ Compensation
- Auto
- Umbrella
- Bonds
- Directors & Officers
- Business Income Interruption
- Cyber
- Guide & Outfitter Liability
- Life Insurance
- Health Insurance.
Thank you!
Thank you for your interest in our Fly Shop Collective Aggregated Insurance Program for shops and retailers. Our goal, with your help, is to get you the most cost-effective insurance for your business. So please fill in this form and a Cross Current team member will be in touch about the next steps.
All information you provide to us will be kept strictly confidential.
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